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Meet our 3 Featured Founders from the InvestHer Directory, all Challenging the Status Quo

7/10/2022

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About the Founders
As always, a new month equals a new theme for our Featured Founders Spotlight series from our InvestHer Directory. This time, we are honouring National Hispanic Heritage Month. Meet Lucia Rubio Zornoza, Co-Founder of @gazella.app, the number one running app for women! Gazella automatically adjusts your running training plan to your menstrual-cycle for the healthiest result possible. We also want to introduce you to Cristina Junqueira, Co-Founder of @nubank. By heading up Brazil's number one challenger bank, she is effectively combatting high fees and interest rates through technology and design. Finally, we want you to meet Julia Niiro, Founder & CEO at Farmstand (@localmilkrun)- This online marketplace and distribution technology makes it easy to buy food directly from local farmers.
Join us in supporting Latinx power all month!
1) Gazella
About Lucia Rubio Zornoza
Loving all things sports, health and exercise herself and, as such, having experienced her share of related injuries, Lucia Rubio Zornoza wanted to provide other women with the possibility of making the most of their abilities, without barriers. With the aim to revolutionise health & fitness activities for women worldwide, Lucia Rubio Zornoza decided she could offer something unique, a way for women to tailor their exercise routine according to their own personal preference.
“I was moved by the possibility of helping other women, preventing injuries from childhood and resuming physical activity without barriers.”
What They Do
The team at @gazella.app have created the number one running app for women that focuses on health and fitness activities. By allowing women to automatically adjust their running training plans according to their menstrual-cycle, it’s possible to revolutionise the way women worldwide practice fitness activities. @gazella.app also allows you to learn more about nutrition in relation to your exercise regime and plan for the most optimal way to eat when working out. It’s not all about running though: there are also a myriad of other workouts to choose from!
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Follow Her,  Support Her,  Buy from Her, Promote Her:
Website: https://www.gazella.app/
Instagram: @gazella.app
Twitter: @gazellaapp

2) Nubank
About Cristina Junqueira
With a solid background in finance, Cristina Junqueira worked for years in the sector before deciding she was done making the rich richer. Inspiration struck and she combined her frustration with Brazil’s banking system and her knowledge of the finance sector to embark on a digital banking venture. With her partner David Vélez, a VC investor, the baseline was set. On a mission to bring transparency back into the world of banking, Cristina Junqueira placed her own values at the heart of the business.
"if banks are Darth Vader, credit cards are the Death Star. They're the horrible weapon the banks used"
What They Do
In Brazil, people pay the highest fees and interest rates in the world for the worst banking services. @nubank, Brazil's number one challenger bank, has made it its business to do things differently. The team at @nubank believe the solution is bringing technology and design together to create a transparent alternative. It is possible to treat people like humans, not numbers, and offer a service that is fair, simple and transparent. As such, @nubank continues to reinvent what's possible.
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Follow Her, Support Her,  Buy from Her, Promote Her:
Website: https://international.nubank.com.br/pt-br/
Instagram: @nubank
Twitter: @nubank

3) Farmstand
About Julia Niiro
After becoming a small farmer herself in 2018, Julia Niiro realised the challenges producers face selling and delivering quality product to restaurants and customers in the community. Deciding things needed to change and realising she was just the person to do it, Julia Niiro started Farmstand, formerly known as MilkRun. Combining her entrepreneurial skills with her desire to streamline product distribution to make it more fair to the farmers, Julia Niiro has made it her business to do things differently, challenging the status quo.
"it’s our generation's issue to solve”
What They Do
The team at Farmstand (@localmilkrun) believe that by making local food shopping simpler, and local food growing and logistics more efficient, amazing results can be achieved: an alternative to today's global food system that is better for the people eating it and growing it. By providing consumers the opportunity to have a weekly subscription service for local produce, meat, dairy, eggs and bread delivered directly from local farms, the power of distribution is placed back into the consumers and the farmers hands.
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Follow Her,  Support Her,  Buy from Her, Promote Her:
Website: https://www.nationalfarmstand.com/
Instagram: @localmilkrun
Twitter: @LocalMilkRun
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